Win-win is definitely achievable, but only when both parties enter into negotiations in good faith and both with a clear and dfensible idea about what their deal-breaker issues are.

Compromise and give and take are essential, but both parties must be sure to only concede on those terms that will not promote and potential longterm negative effect for either the practice or the physician. It’s almost always a good idea for both parties to consult an attorney and – together – develop a final agreement that is fair to both parties. Getting a win-win results is achiveable when you follow these basic rules:

1. Never narrow down the negotiation to only one issue.  Then someone has to lose.
2. Realize that people don’t want the same thing.  We all have a unique perspective.
3. Always help the other party get what they want.  (But find out what it is first.)