An interview is much more than an allotted time spent with one or more interviewers whereby questions are asked and answered.  It is a time when first impressions are formed and your character is judged.
Your image, hand shake, body language, wardrobe, ability to carry on a conversation, ability to introduce yourself confidently – all of these things will contribute to the overall impression you make during your interview.  From the moment you arrive to the moment you leave, your “package”- how you look, what you say and how you behave – will be judged